ThinkTankWeekly

The ISNAD Campaign Against Israel—Toward a New Strategy?

INSS | 2026-02-23 | other

Topics: Middle East, Trade

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English Summary

The ISNAD influence campaign, linked to the Muslim Brotherhood, has pivoted from a wartime focus on ending the Gaza conflict to a long-term 'sociological warfare' strategy targeting Israel’s internal social fabric. Evidence from social media analysis indicates a shift toward narratives that delegitimize state institutions, foster extreme political polarization, and encourage emigration to undermine national cohesion. This evolution into a more professionalized and defensive operation suggests that Israel must treat such civilian-led digital campaigns as significant threats to its long-term social resilience and national security.

中文摘要

與穆斯林兄弟會有關的 ISNAD 影響力行動,已將重點從戰時結束加薩衝突轉向針對以色列內部社會結構的長期「社會學戰爭」策略。社群媒體分析證據顯示,其敘事正轉向削弱國家機構的正當性、煽動極端政治極化,並透過鼓勵移民來破壞國家凝聚力。這種向更專業化與防禦性運作的演變,顯示以色列必須將此類民間發起的數位行動,視為對其長期社會韌性與國家安全的重大威脅。

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